D&B Integration Manager
Field Report


Strengths

  • Onsite DUNS assignment & enrichment
  • Hub-extensible registry style
  • Pure CDI solutions – esp. marketing departments
  • Best-in-class matching for business ID – e.g., match engine with B2B emphasis
  • Reference-based matching
  • B2B hierarchy accelerator
  • Hosting services available
  • ~$100M aggregate revenue within $1.7B Data Service Provider
  • References --e.g., Cisco, EMC, Microsoft Live, Oracle, Sun Microsystems, …

Weaknesses

  • Confusing positioning in past
  • Active hierarchy mgmt will take place in Purisma – not IM
  • Lack of strong SI channel
  • 2nd tier MDM vendor alliances evolving
  • Under invested in marketing
  • Performance/scaling – unless hosted on Acxiom grid